I was speaking with my dealer from Connecticut last Monday. Ken Petzold held an open house at his dealership over the previous weekend and his level of enthusiasm was high. Was the focus of an open house better than he had seen at recent boat shows?
Ken’s experience is typical. Most dealers feel open houses get them closer to their clients. By inviting boaters to come to their location their clients experience personal attention and get to see the Sabre models on display in their own time and without a crowd. Most appreciate the quality of these boats far more when they are given this extra focus and attention.
What do you think? Boat Show or Open House?